Our values and guiding philosophy
Curious: We understand the challenges and opportunities that social and commercial operators face in Cambodia. We are curious about our clients’ and what the want to achieve. Whether it is about improving the livelihoods of ethnic minorities or launching a new product in the market, curiosity means asking questions and gaining an appreciation of the conditions on the ground..
Attention to detail: We believe that the devil is in the details. From meticulous translations to precise data entry, we pay close attention to every aspect of our research process. This meticulous approach ensures the accuracy and reliability of our insights, giving you the confidence to make informed decisions.
Data integrity: We have experienced in-house teams dedicated to social and commercial research, and who can conduct data collection with the utmost integrity. We employ rigorous quality control measures at every stage of the research process, from questionnaire design to data collection and analysis. By utilizing professional data processing software, we ensure accurate analysis, providing you with reliable results that you can trust.